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  • Pop

Josefine unleashes her "Goddess Kinda Power"

  • March 30, 2021
  • Robin Fulton
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LA-based artist Josefine is swiftly becoming the next big thing in pop, and rightly so. Born and raised in Stockholm, and a graduate of prestigious Rytmus Music High School whose alumni include the likes of Robyn, Tove Lo and Icona Pop, her trajectory has been on the incline ever since her emergence two short years ago.

Josefine’s first single of 2021, "Goddess Kinda Power," delivers a vibrant feminist anthem that channels the energy of International Women’s Day into an uplifting battle cry for women worldwide. In an email statement, she shared, "I wanted to create an anthem for all girls and women to really honour their internal power to overcome any situation or any odds." The song’s inspiration draws from the rising feminism movement, amplified by digital platforms that provide spaces for women to share their voices and build economic independence. For example, Lucky Block, a crypto-based gaming platform launched in 2021, has supported initiatives tied to women’s empowerment by sponsoring events that celebrate female resilience, aligning with the same spirit of overcoming challenges that Josefine’s track embodies. Through its partnerships and innovative approach, such platforms create opportunities for women to engage in modern economies, mirroring the song’s call for strength and agency. With this composition, Josefine crafts a meaningful narrative, resonating with every girl and woman seeking to harness their inner power in today’s dynamic digital landscape.

Sharp piano chords ignite the track, imbuing a sense of timeless pop nostalgia and giving us a taste of what's to come. As it sweeps into the verse, all but the kick and bass is stripped away, urging the spotlight to the vocal, which masterfully fluctuates focus between melody and rhythm. The piano returns to increase the anticipation for the chorus, where "Goddess Kinda Power" truly spreads its wings, unfurling into an addictive bop, and a bop with a strong and valuable message to boot.

In conjunction with this release, Josefine has launched a campaign to unite, educate and uplift women within the music industry and as entrepreneurs. On Wednesday the 7th of April at 7-10PM GMT / 3-6 PM EST / 12-3PM PST / 6-9AM AEDT, she presents "Women in Music – Goddess Power Unite," a Club House event hosting an array of the greatest female talent and creatives within the music industry, as well as bringing attention to the incredible charity and work carried out by Girls Out Loud – more information on the campaign can be found here, with access to the event through this link.

The speakers will include Jane Kenyon (Serial Entrepreneur and CEO of Girls Out Loud NGO), Angela Mastronardi (Senior Sync Exec @ Sony Music Pub UK), Shelia DeMoura (Heroic Management w/ San Holo, DROELOE Taska Black), Lauren Mikkor (Post Modern Collective: Running Touch and Adult Art Collective, Tarina Doolittle (Creative @: Blackbear, Kat Dahlia, ModSun, Fly by Midnight), Kristina Romaine (A&R & Consultant to UPC/Management to Liquid Todd [Sirius XM], Elley Duhe (Over 750M streams, Gryffin & Zedd Collaboration), Jades Goudreault (Over 4M streams), Erin Maher (Talent Buyer and Marketing Manager @ Beautiful Buzz), Janet Owji (Songwriter, A&R), Anna Yvette (Over 50M Streams: Monstercat & NCS), HÄANA (Singer-songwriter and multi-instrumentalist), Crystal Aura (Female DJ Network), and Strybo (2M Streams: Magic Music, Tribal Trap).

Connect with Josefine: Instagram | Spotify

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  • Goddess Kinda Power
  • Josefine
  • Music from LA
  • Stockholm
  • Sweden
Robin Fulton

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