Emerging artist Sev7en Taylor takes sassy jabs at his haters on latest release “777this.” Laying his rhythmic flow over a bass laden beat, the track is a boastful bop just in time for Summer. The single’s artwork features a desert landscape with a disco ball hanging over a sand dune, acting as an intriguing juxtaposition.
“777this” has a simple hip-hop beat equipped with snaps and 808s. Beginning with an opening announcement of the artist, the crowd cheers as the beat drops. Sev7en’s style is satisfyingly on cue. His bars hover over each boom of the bass with effortless attitude. He raps, “Oh shit gotta switch the flow/ got ‘em packin’ and shippin’ with the bricks to go.” His verses are simple yet articulate, creating an easy listen to dance to.
Sev7en Taylor is an artist on the rise that keeps his creative spontaneity at the forefront. Gearing up for his next EP release, he describes, “The EP is me going back to a hungrier state in my creativity. It’s me tapping into my creative elements, allowing myself to be all of the colors in the crayon box.” Fans can anticipate more new music and bold creativity from the rapper in the near future.