EARMILK EARMILK
  • NEW MUSIC
    • DANCE
    • ELECTRONIC
    • EXPERIMENTAL
    • HIP-HOP
    • INDIE
    • POP
    • ROCK
  • INDUSTRY NEWS
    • DOCUMENTARIES
    • EVENTS
    • FASHION
    • LIFESTYLE
    • MUSIC GEAR
    • MUSIC INDUSTRY
    • TECHNOLOGY
  • OPINION
  • ALBUM REVIEWS
  • GEAR REVIEWS
  • INTERVIEWS
  • FEATURES
    • FESTIVALS
    • EXCLUSIVES
    • LISTS
    • CONTESTS
    • Photo Journals
  • SERIES
    • Artist to Watch
    • Under The Crust
    • Flashback Friday
    • Suicide Sundaes
    • Daily 2%
    • The Club
    • Weekend Selector
    • Mashup Mondays
    • Artist Remixed
    • Wobble Wednesday
    • Night Rumours
    • Indie Sabbath
    • Straight No Chase
    • Straight From the Teet
  • Jobs
  • About EARMILK
  • Privacy Policy
  • Contact Us
  • Submit Music
EARMILK EARMILK
EARMILK EARMILK
  • NEW MUSIC
    • DANCE
    • ELECTRONIC
    • EXPERIMENTAL
    • HIP-HOP
    • INDIE
    • POP
    • ROCK
  • INDUSTRY NEWS
    • DOCUMENTARIES
    • EVENTS
    • FASHION
    • LIFESTYLE
    • MUSIC GEAR
    • MUSIC INDUSTRY
    • TECHNOLOGY
  • OPINION
  • ALBUM REVIEWS
  • GEAR REVIEWS
  • INTERVIEWS
  • FEATURES
    • FESTIVALS
    • EXCLUSIVES
    • LISTS
    • CONTESTS
    • Photo Journals
  • SERIES
    • Artist to Watch
    • Under The Crust
    • Flashback Friday
    • Suicide Sundaes
    • Daily 2%
    • The Club
    • Weekend Selector
    • Mashup Mondays
    • Artist Remixed
    • Wobble Wednesday
    • Night Rumours
    • Indie Sabbath
    • Straight No Chase
    • Straight From the Teet
  • Alt-Pop
  • Alternative
  • Indie Pop
  • Pop
  • Synth Pop
  • Uncategorized

ufo ufo navigate a brave new world on "Barely Alive"

  • March 5, 2021
  • Maria Bocci
Total
0
Shares
0
0

ufo ufo frontman Clay Borrell didn’t pay much attention in high school English class. At some point, the class was assigned Aldous Huxley’s Brave New World – a dystopian social commentary about the dangers of going against the grain. Something about the story’s foreshadowing message stuck with Borrell. Years later, he found himself writing a song about it. “Barely Alive” employs fluorescent synth pop to bring the story to life. Yet, it's an eerie reflection of our current reality and a subtle warning of what is waiting around the corner.

“I think it’s just the idea of being someone who is sitting in the corner, looking outside at the world, and not agreeing with anything that’s going on and trying to think outside of the box and feeling like you’re completely different,” says Borrell. “I think a lot of people might be able to resonate with that idea – just feeling like you’re different. And that’s not a bad thing. There’s a comfort in knowing that you’re different and that everything is going to be okay.”

“Barely Alive” ponders whether we’re even living or if we are just riding down life’s assembly line, going through the motions, and doing exactly what we’re told. It seems like the easy thing to do, with the least risk involved. But Borrell (and Huxley) seem to think that the life beyond the conveyor belt is well worth the risk.

Borrell teamed up with bandmates Reid Guidry (bass) and Brandon Iverson (drums, vocals) to record “Barely Alive” with production help from Dom Craik (Nothing But Thieves). Craik had just acquired a new Juno keyboard and was ready to turn Borrell’s demo clip with pulsating bass into a multidimensional, shimmering track. “Dom spilled coffee all over his laptop and he had to get a brand new laptop in the next two days before we started recording,” recalls Borrell. Thankfully, Craik managed to get a new laptop and help them finish the song.

The trio are perfectionists in their work (which is in part why they have only released one single per year). Borrell wasn’t happy with his first vocal take on “Barely Alive.” He re-recorded his vocal in his girlfriend’s mom’s home office, and this is the version we hear on the track. The band also meticulously double-checked Huxley’s storyline on Sparknotes. Eventually they sent a nearly complete song to Nick Mac (who has worked with Post Malone) for mastering.

The band has checked the box for their yearly single, but their goal for 2021 is to have another single out before the year’s end. They have a song in mind that they’re eager to record. Borrell hopes that ufo ufo can be in the same room soon, drink whiskey (his favorite “used to be Makers, but lately it’s been gentleman Jack”), and stay up all night making music.

 

Connect with ufo ufo: Spotify | Instagram | Twitter | Facebook 

Total
0
Shares
Share 0
Tweet 0
Share 0
Share 0
Related Topics
  • Aldous Huxley
  • alt pop
  • Alt-rock
  • Alternative
  • Barely Alive
  • Brave New World
  • Dom Craik
  • indie synth
  • los angeles
  • New Music
  • New Single
  • Nick Mac
  • Nothing But Thieves
  • Pop
  • Post Malone
  • synth
  • Synth Pop
  • ufo ufo
  • War Road
Maria Bocci

Previous Article
  • House
  • Mainstage
  • Premiere

Marshall Jefferson revives the Ten City classic "Devotion" ahead of forthcoming reunion album [Premiere]

  • March 5, 2021
  • Jeremy Lin
View Article
Next Article
  • Pop

Haley Joelle releases moving debut single "Emergency Contact"

  • March 5, 2021
  • Jack Steindorf
View Article
You May Also Like
Jaz Vernon
View Article
  • Feature
  • Mainstage
  • Pop
  • R&B

"YKTV" signals a powerful new chapter for Jaz Vernon

  • June 19, 2026
Alex Stanilla
View Article
  • Alternative Rock
  • Feature
  • Indie Pop
  • Indie Rock
  • Mainstage

With "Who Cares," Alex Stanilla finds strength, healing, and hope

  • June 19, 2026
NINA and Radio Wolf
View Article
  • Album Reviews
  • Dreampop
  • Electro Pop
  • Feature
  • Indie Pop

NINA and Radio Wolf blur the line between memory and fantasy on "Jukebox Dream Vol. 1" (album)

  • June 19, 2026
4fro Nick
View Article
  • Feature
  • Indie
  • Music Videos
  • Pop
  • Rock
  • Soul

4fro Nick explores confidence and growth in "Don't Waste My Time (LA Mix)" EP

  • June 19, 2026
Jeffrey Chan
View Article
  • Electro Pop
  • Feature
  • Pop
  • Reviews
  • Synth

Jeffrey Chan brings heart, friendship, and pop energy with new EP "Boys Like Us: The Afters"

  • June 18, 2026
View Article
  • Afrobeats
  • Pop

8Figurez returns with drill-infused Afropop release "Stay Fresh" [Video]

  • June 18, 2026
View Article
  • Electro-Country
  • Pop

Ross Alan shares vibrant, genre-blending release "Backseat Joyride" [Video]

  • June 17, 2026
Stereo Silence
View Article
  • Feature
  • Indie
  • Mainstage
  • New Music
  • Pop

Stereo Silence step forward with confidence and heart on “Old Pair of Shoes”

  • June 17, 2026
Popular Music
  • Akilah Etienne dives into love, loss and acceptance on "Til the End of Time"
    • June 19, 2026
  • A.D.A.M. Music Project brings Atari's Pitfall! to life in the chaotic video for "Knocked Down" [Video]
    • June 19, 2026
  • HoodTrophy Bino and Baby Money strip away the gimmicks on "Fell 4 It"
    • June 19, 2026
  • Matt Jones chats new album, learning to live with change, Southwest Virginia and more! [Interview]
    • June 19, 2026
  • Lynn Hollyfield shares important protest song "We Are The People" [Video]
    • June 19, 2026
Recent Scoops
  • Amanati blends sound and style with immersive ease
    • May 30, 2026
  • YVNGBRYYY channels honesty, faith and spirituality into his genre-fluid soundscapes
    • April 2, 2026
  • Rising YouTube talent bigboyz is turning viral streams into hit records
    • March 23, 2026
  • Winter Music Conference expands 2026 programming with Sara Landry, Radio Slave, DJ Minx, Danny Tenaglia
    • February 26, 2026
Community Voices
  • From Machismo To Mujeres: Women As The Face Of Reggaeton
    • July 14, 2022
  • Tyler the creator
    4 things I learned on the 'Call Me If You Get Lost' tour
    • March 31, 2022
  • 4 things every artist needs to think about in 2022
    • January 27, 2022
  • The TikTok Takeover of Hip-Hop
    • January 11, 2022

EARMILK EARMILK
  • Jobs
  • About EARMILK
  • Privacy Policy
  • Contact Us
  • Submit Music
All Milk. No Duds.

Input your search keywords and press Enter.