Over the past year, LA-based artist Rence has not only signed with the legendary Epic Records but has already released a handful of critically acclaimed singles – including almost 3 million streams on his track “Expensive” featuring Noah Cyrus.
Tracks like “Darkside” and “I Know” served as early indicators of a talented young producer and singer-songwriter that has a clear vision of moving the needle of modern music forward. Blending emotion-driven vocals, poetic lyricism, trap-style beats and catchy electro-pop melodies, Rence's music delivers unmatched uniqueness and complex production. What would be a chaotic mess for others, his blend of such varying beats and melodies actually translates into a vibrant kaleidoscope of sound. It's clear that Rence is a methodical producer but he's also unafraid to push the limitations of his own creativity and artistry. That is especially highlighted in the highly personal songwriting found within each track, which further adds to his allure.
EARMILK had the chance to catch up with the fast-rising artist upon the release of his new album today, Fall 2019. We quickly learned that Rence's music isn't catchy because he went into the studio with the intention of creating "catchy". It's catchy and memorable hooks derive from the fact that, frankly, it's actually fresh and unique. Much of his music feels familiar at times – sometimes it's a lo-fi trap song, an electro-pop banger, or a downtempo ambient indie track – but the fact that you can't really put your finger on exactly what it is, is what makes this bold young artist so elusive.
Check out the full interview and a stream of Rence's new album Fall 2019 below: