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Mastering the music marketing game: The VM Agency's disruptive success story

  • August 21, 2023
  • Malvika Padin
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In the fast-paced world of music, where talent meets strategy, View Maniac, also known as the VM Agency, has established itself as a powerhouse music PR company with its revolutionary approach to helping both indie and major artists.

With a roster of artists including global icons Beyoncé, 50 Cent, and more, they've proven their mastery of music marketing with their systematic tactics in branding and optimisation, earning recognition from major labels, even licensing their technology to power the growth of numerous artists.

The VM Agency's illustrious portfolio boasts a recent collaboration with legendary artist Beyoncé and The Isley Brothers. Designing and directing the lyric video for The Isley Brothers new single "MAKE ME SAY IT AGAIN" was a moment of awe-inspiring creativity. The video garnered 1.7 million views on YouTube and achieved certified platinum status.

Kev Miles and Adam Jonathan, the dynamic founders, have combined their business savvy with an unmistakable passion for music, propelling their agency to seven-figure success, asserting "Given professional music and a brandable artist, we're committed to creating household names."

With a dedicated team passionate about championing independent artists and nurturing emerging talents, they've curated an ensemble of experts poised to transform the careers of up-and-coming musicians.

VM Agency stands out, offering everything from top-tier lyric video production and collaborations with major artists to content creation, marketing, PR, and billboard promotion. In essence, they equip artists with the essential tools and connections to truly shine in the music world.

They’ve also tapped into the undeniable influence of TikTok, urging artists to harness its potential for virality, leveraging the platform through influencer partnerships for organic attention.

Moreover, the rise of TikTok as a key player in the music industry underscores the importance of leveraging its viral potential. VM Agency encourages artists to embrace TikTok’s unique features, using influencer marketing uk strategies to drive organic engagement and amplify their reach. By collaborating with influencers who resonate with their target audience, artists can gain substantial traction and build a dedicated fan base.

This approach not only maximizes their presence on social media but also aligns with the evolving landscape of digital marketing, ensuring their music reaches the right ears at the right time.

The agency is supported by pillars of transparency, coachability, and an unyielding work ethic, emphasizing "The music industry demands transparency.”

They focus on a hands-on approach collaborating closely with their clients when delivering marketing services and providing guidance that can elevate careers to new heights.

Within the ever-changing music landscape, View Maniac stands as the ultimate disruptor, propelling artists towards greatness. Their journey continues, their legacy grows, and the music industry will never be the same.

View Maniac reviews artists brands and offers free consultations.To learn more, visit their website at www.viewmaniac.com or reach out to contact@viewmaniac.com.

Click HERE to Download the FREE resources to take your brand to the next level!

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