Chances are you've seen BACARDI's clever house party ad featuring a house on wheels and a pretty epic party inside, traveling from oceans to mountain views and even through the city. The TV spot, called “The Truck,” came to life recently as the partners behind the brand decided to turn the ad into a reality. Positioned on a BACARDÍ flat bed truck, BACARDÍ House Party opened it its doors to its consumers to experience a combination of surprising creative moments and activations, musical performances and an overall party atmosphere. After hanging out with them down in Atlanta, we happily agree with this statement. To date the raucous house party has hit Philidelphia, D.C, and Atlanta. This weekend, they will go out in proper style during MIami's Iconic Art Basel week.
Nothing stands in the way of a good time, so if you're down check out the details below. We hope to see you there!
What: Swizz Beatz and BACARDI have joined forces to shake up the art & music scene and will be hosting a three-day No-Commission Art Fair during the day and Untameable House Party music concert series at night.
Where: Casa BACARDI, 35 NE 29th St, Miami, FL 33137
When: December 3rd – December 5th
- No Commission Art Fair (11 am–8 pm)
- Untameable Concert Series (10 pm – 2 am)
Featured Music Artists Include:
- Thursday 12/3
- Alicia Keys
- Hannah Bronfman
- Guru
- Nan Kwabena
- Friday 12/4
- Pusha T
- DJ Esco
- A-TRAK
- Saturday 12/5
- Swizz Beatz & DMX
- DJ Runna
- Araab Muzik
- Wiz Khalifa (DJ Set)
Featured Visual Artists Include:
- KAWS
- BK The Artist
- SWOON
- Jenks Imaging
- Cyrcle
- David Choong Lee
- D*Face
- Wolfbat
- Derrick Adams
- HOXXOH
- Doze Green
- Dustin Yellin
- Eddie Colla
- Gabriel Dawe
- Gordon Parks Foundation
- Gregory Siff
- Hebru Brantley
- Hyon Gyon
- Jaybo Monk
- Jerome Lagarrigue
- Jill Greenberg
- Kehinde Wiley
- Lyle Owerko
- Michael Kagan
- Michael Vasquez
- Mickalene Thomas
- Sandra Chevrier
- Sanford Biggers
- Sean HRT
- Shepard Fairey
- So Youn Lee
- Sue Tsai
- Timothy Buwalda
- Todd James
- Tomokazu Matsuyama
- Miss Van
- CRYPTIK
- Zio Zigler
