Recently, Nike aired a 60 second TV and internet spot for their SB department. The track to set the tone of the video was Ice Cube's "It was a good day". The spot was shot as an ad for Paul Rodriguez's Zoom Air P-Rods, but also includes an insane cameo list that includes Kobe Bryant, Eric Koston, Theotis Beasley and none other than the homie Ice Cube. You can get a behind the scenes look at the shoot here. Check it out below.
http://www.youtube.com/watch?v=tBWRfhBlX24&feature=player_embeddedNike SB - Today was a good day (Commercial Spot)
and, of course the original classic...Download: Ice Cube - It Was a Good Day