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Asha Imuno’s single "eXCiTING :)" blends NYC drill with West Coast vibes

  • August 14, 2024
  • Angela Cook
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Los Angeles-based rapper, singer, and producer Asha Imuno has just dropped “eXCiTING :)”—a self-produced track that blends the energetic pulse of electronic and house music with the gritty beats of NYC-inspired sexy drill, all with a laid-back, sunlit vibe reminiscent of the West Coast.

Following the release of his critically acclaimed album PINS & NEEDLES, “eXCiTING :)” invites listeners into his new world of BLKSUGAR, the genre and title of Imuno's upcoming EP.

Be warned: this track is addictive and instantly replayable. Despite its brief length of just 1:50, it creates a captivating, euphoric realm where anything feels possible. The track conjures the perfect atmosphere for a chill summer drive through the city. Despite its static and glitchy beat, which pulses like an excited heartbeat, it paradoxically creates a vibe that feels both controlled and calming.

The accompanying music video, directed by Mikhail Brown, complements this sentiment by taking viewers on a vibrant, psychedelic journey where characters experience the transformative effects of BLKSUGAR, reflecting the music's impact.

This flashy, self-produced track highlights Imuno's artistic growth and innovative flair in crafting immersive soundscapes.

Overall, “eXCiTING :)” is a testament to Imuno’s evolving sound, blending contrasting elements into a track that leaves us anticipating what’s next.

Connect with Asha Imuno: Spotify | Instagram | Twitter/X

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Angela Cook

Angela Cook is a Brooklyn-based writer and editor with a passion for unearthing innovative sounds and stories in the music scene. When she's not crafting compelling content, you can find her exploring the boroughs for record shops.

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