Texan hip-hop duo Tribe Mafia drop impactful track “We Matter,” alongside incredibly powerful visuals, dedicated to Black Music month. Rooted in heart-wrenching real-life events that have occurred over the past few years, the pair weave snippets of BLM marches, police brutality with painful imagery of a young black life snuffed out wrongfully and painfully.
The cinematic visuals are graphic, realistic yet artfully put together as the duo Chinasa Broxton and Carlos “Dashawn Daniels” Moore allow softly delivered rap verses and a wash of instrumentals, broken by punctuated beats, making for an anthemic soundscape that doesn’t distract from the message of the video.
While the sonics are smooth and lush, the lyrics are crafted to be a gut punch, with verses like "Tired of cops, they be killing us
Ready to shoot when they seeing us/Protest with our voice," bemoaning with the booming, brilliantly honest message "It's hard being black in America."
Real and raw, brimming with calls for change and reminders that minorities MATTER, the entrancing video stars Braydon Clues from Amazon prime’s Bloody Nickel, JT Campos from Netflix’s Queen of the South as well as Rashad Idriss from 3rd Coast Series, giving it a wider reach.
Having established a reputation for their melodic hip-hop stylings and their high-octane performance capabilities, Tribe Mafia who are signed to Empire are always following up success with success – this latest single and music video are not just an indication of their musical prowess but of their ability to capture history and purposefully affect change.