Tokyo, Japan-based singer-songwriter aimi shares the visuals for her single "Chosen One" which sees her teaming with famed producer Shingo.S. Over groovy hip-hop-infused R&B backdrop, aimi delivers a heartfelt and uplifting message to everyone affected by the global pandemic. Armed with her commanding vocal styling and evocative songwriting she implores listeners that we are not alone in this and reassures us of the good times ahead. She definitely delivers a refreshing performance while meshing English and her native Japanese in a seamless fashion to appeal to a broader audience.
The visual directed by Shun Murakami has a celebratory and summery vibe that fits the warm and vibrant aesthetic of the song itself. Murakami make use of a plethora of cut scenes, performance shots and also captured aimi hanging with her squad as they bask in the summer glow.
"Chosen One" is the follow-up to her previous releases “Girl On Fire” “元気Booster” and “Girls Night”. "Chosen One" is the precursor and title to aimi's forthcoming EP Chosen One. Preorder it here.
aimi is a talented indie singer who grew up listening to soul music and R&B, she later picked up her fatherʼs guitar and began to write her own music to express herself. She is also a staunch fan of '90s and '00s R&B which can be felt in her music. Her debut EP Water Me was released in 2020.
