Big K.R.I.T.'s Cadillactica was as much a celebration of the birth and transportive nature of music, as it is a celebration of the Mississippian's own artistic growth. In more ways than one, these two themes are connected; it took the freedom of creating his own production and lyrics to take him to a place of solitude, where he was able to push whatever self-doubt from his being. Whether the sounds took him to far away stretches of space or back inside himself to sift through memories, Krit was able to truly find himself in the music.
Big K.R.I.T.'s latest video, "Soul Food", takes listeners back to childhood barbecues and family gatherings. The visuals borrow from the song they accompany, in that there is a smidgen of optimism shinning through a plethora of despair. Beautiful scenes of families breaking bread and playing with one another are interspersed among the rapper walking through an abandoned home—presumably once owned by said family. It is a humbling view of what time and lack of funds can do to loved ones; how fragile even our tightest bonds can be.
K.R.I.T.'s journey to the wonderful world of his childhood comes with the realization that reality has changed more than just memories, but lives. "Soul Food" is a powerful song and the video is an equally memorable piece of art.