I'm a HUGE fan of Jay Electronica so I have to post everything, of his, that I come across. But I'm not sure how i feel about this new commercial. Mount Dew has redone his "The Announcment" track and done a new commercial for their drink. They recreate the look and feel of the actual Roc Nation event that took place a while back. Is any Jay Electronica a good thing or…. But then it would be hard to hate on him either because at least he's branching out and getting in new markets without changing his format or message. You be the judge.
[youtube]http://www.youtube.com/watch?v=motAUqnpaVM[/youtube]