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Sjana Rut captures the joy of reclaiming your power on "Burn The Matches"

  • April 3, 2026
  • Malvika Padin
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Icelandic pop artist Sjana Rut reminds of how vibrant, fun and empowering pop music can be with her latest single "Burn The Matches" an uplifting offering rooted in reclaiming your power, moving forward, and celebrating life with confidence and joy.

Led by a nostalgic, dreamy vibe the track is a celebration of the burst of energy that music can bring into our lives as her catchy yet heartfelt vocals float upon luscious instrumentals with a playful undertone. Transforming life’s experiences into relatable sonic storytelling framed by a genre-bending, sing-along style, Sjana infuses hope and energy into every note.

Speaking of the track, she says, "Burn The Matches is about rediscovering joy, finding your own magic, and celebrating the simple, irresistible feeling of music that sticks with you. If anything – I hope this inspires you."

Offering an enchanting glimpse into an album stocked full of creativity, cleverness and clarity Sjana is full of heart as she captures intimacy and universal resonance in delicate sweep. From breakthrough on The Voice Iceland to her albums Broken and Unbreakable, Sjana  weaves dreamy girl-pop vibes that establishes her as a pop act to watch.

Connect with Sjana Rut : Instagram

 

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